I sat down on skype with ann handley, cco of marketingprofs, coauthor of content rules, and a key speaker at the upcoming content marketing world conference. Ann handley is a wall street journal bestselling author who speaks. Ann handleys new book helps make every bit of content countfor your customers and your bottom line. Ann handley, chief content officer at marketingprofs is interviewed about all things b2b marketing and imagining whats possible in the world of b2b content and marketing. Book ann handley for speaking, events and appearances.
Ann spoke very persuasively on a variety of topics surrounding content marketing, marketingprofs, and her new book. Author, youtuber, vidconcocreator hank green distills the 8 things he wishes he knew when he was writing his first novel. More about anns new book and some sweet free prizes below. As a bestselling author, speaker, and chief content officer at marketingprofs, ann is one of the leading voices in writing for the digital age. Ann speaks and writes about how you can rethink the way your business markets. Cited in forbes as the most influential woman in social media and recognized by forbeswoman as one of the top 20 women bloggers, ann handley is now the chief content officer of marketingprofs, a training and education company with the. Ann is a digital marketing pioneer and the chief content officer of marketingprofs, the leading marketing training company with more than 600,000 subscribers. Mastering your content strategy with ann handley of. Because the writing takeaway is a solid one you can apply to. Ann handley is a keynote speaker and industry expert who speaks on a wide range of topics. The marketing book podcast interview with ann handley, author of everybody writes. I adore ann handley and practically everything she does in content.
Her books have been translated into 19 languages, including turkish, korean. She is coauthor of content rules and the chief content officer of marketingprofs. Ann handley arrived to the conference armed with her favorite book by her favorite author e. Marketingprofs believes that learning changes lives. Ann handley is a wall street journal bestselling author, keynote speaker, and the worlds first chief content officer ann speaks and writes about how you can rethink the way your business markets. How ann handley consistently writes with confidence. Cited in forbes as the most influential woman in social media and recognized by forbeswoman as one of the top 20 women bloggers, ann handley is the chief content officer of marketingprofs, a training and education company with the largest community of marketers in. Cited in forbes as the most influential woman in social media and recognized by forbeswoman as one of the top 20 women bloggers, ann handley.
Ibm named her one of the 7 people shaping modern marketing. She is also the coauthor of the bestselling book, content rules. I was a business writer before it was cool to be a business writer. A journalist and cofounder of clickz, youre more likely to know ann as the chief content officer for the wildly popular marketingprofs which boasts over 388,000 subscribers. Eventually, i learned to spell writer and i became a writer, journalist, editor and when the internet happened a content publisher. She is the chief content officer of marketingprofs, a linkedin influencer, keynote speaker, dog person, and writer. Ann handley of marketingprofs interview on content marketing. A friend asked me to look at a few chapters of a book hes writing. She is the chief content officer of marketingprofs, a training and education company with the largest community of marketers in its category. Your goto guide to creating ridiculously good content is the first i read as moved into this role at impact and it remains one of the highest on my list of favorites.
Ann handley might just singlehandedly save the world from content mediocrity. Often confused with tina fey and always as entertaining, ann handley is the chief content officer at marketingprofs and the coauthor of the book that started a content revolution. Ann handley, the chief content marketing officer at marketingprofs is a wall street journal bestselling author, keynote speaker, and the worlds first chief content officer. I worked at newspapers, magazines, and became the first chief content officer at clickz, which i cofounded in 1997 and now hold the title marketingprofs. Whether you are a speaker who wants to write or a writer who has a book to promote writing and speaking go hand in hand. She is the chief content officer of marketingprofs. Articles by ann handley marketingprofs journalist muck.
As we talk about at length in the book, giving proper credit for any content you use is not only the legally right thing to do, but it is a common courtesy that you should never forget. Our marketing training, courses, events, and free resources on topics like content marketing and email teach marketers the skills they need to plan and execute campaigns that deliver results. Ann handley is a veteran of creating and managing content. Ann handley is the chief content officer of marketingprofs and the coauthor of the bestselling book on content marketing, content rules wiley, 2012. Ann handley speakers bureau and booking agent info. How to create killer blogs, webinars, podcasts, whitepapers and more. Thinking critically with ann handley critical mention.
Ann handley chief content officer marketingprofs linkedin. Ann handley is a marketing influencerss influencer or more creatively, shes an annfluencer. Thanks for the great photography work as always derek. Charlottes web opens with the best line in literature anywhere, said handley. As the worlds first chief content officer, ann handley speaks and writes about how you can rethink the way your business markets. Your book everybody writes really hits the nail on the head by saying that while anyone can put a pen to paper. She regularly fills keynote rooms at conferences, draws long, long lines of people to get one of her best selling books signed and her company marketingprofs has attracted over 600,000 subscribers. Entrepreneurs, smallbusiness owners and marketers in the worlds largest corporations make up its 361,000 subscribers, making it the largest in its category. I bumped into ann the night before this interview at the rick springfield concert last wednesday night during content marketing world, and she was kind enough to chat with me about content. Digital marketing pioneer, writer, speaker ann handley. But hes struggling with making the writing equally buff. Wicked smart interview with ann handley of marketingprofs. Ann handley is the chief content officer of marketingprofs, an online training and educational resource for businesses and marketers. Ann handley is the chief content officer of marketingprofs, a training and education company.
Interview with ann handley, marketingprofs cco we rock. Mastering your content strategy with ann handley of marketingprofs the rules of marketing have changed considerably in the last decade heck, even the last couple of years. Marketing profs ann handley talks creating epic content. Contact apb speakers for bio, videos, topics, and to inquire about speaking fees and availability. Cited in forbes as the mostinfluential woman in social media, ann handley is a columnist for entrepreneur magazine and the chief content officer of marketingprofs. Ann handley is the author of two books aiming to make business marketing and writing fun, and the chief content officer cco of marketingprofs. Kristina halvorson, president, brain traffic i just glanced at the table of contents and im already a better writer. Ann has been writing and consulting on content marketing for almost 20 years, and was one of the first practitioners to recognize the power of creating content to engage. Articles by ann handley marketingprofs journalist muck rack. Ann handley speaks and writes about how you can rethink the way your business markets.
Marketingprofs ann handley on content marketing inside. Cited in forbes as the most influential woman in social media and recognized by forbeswoman as one of the top 20 women bloggers, ann handley is the chief content officer of marketingprofs, a training and education company with the largest community of marketers in its category. About the book everybody writes author ann handley. Ann handley ann is the chief content officer of marketingprofs, a rich and trusted resource that helps businesses market their products and services smarter and better. Shes been writing, publishing, and disseminating quality content since she was a young girl literally, and is sharing what shes learned in our what i want marketers to know series. Ann handley is a wall street journal bestselling author who speaks worldwide about how businesses can escape marketing mediocrity to ignite tangible results. What ann handley of marketingprofs wants marketers to know.
Not only is she an accomplished author, speaker, mom, wife and overall awesome person, she is the chief content officer cco at marketingprofs, where shes been leading the charge on all things b2b marketing for more than a decade. Before ann handley became a globallyrecognized speaker and content marketing guru, and well before she staked her claim as the worlds first chief content officer, she was something much simpler. Ann handley generally travels from boston, ma, usa and can be booked for private corporate events, personal appearances, keynote speeches, or other performances. Digital marketing pioneer, writer, speaker ann handley inspires marketers to. Cited in forbes as the most influential woman in social media and recognized by forbeswoman as one of the top. Ann handley presentations channel linkedin slideshare. Because you can be a great writer without also being a great marketer.
Find ann handleys email address, contact information, linkedin, twitter, other social media and more. My friend joe pulizzi today releases a new book on the evolution of content. Your goto guide to creating ridiculously good content. Cited in forbes as the most influential woman in social media and recognized by forbeswoman as one of the top 20 women bloggers, ann handley is the chief content officer. Get new writing, useful ideas, fresh links, and highspirited shenanigans delivered to your inbox every two weeks. Ann handley is the wall street journal bestselling author of two books that help you shed mediocre marketing. Shes in constant demand by b2b marketers while running a multimedia empire that. This week im excited and honored to feature ann handley, founder of marketingprofs, author of the forthcoming book everybody writes wiley your goto guide to creating ridiculously good content and one of the preeminent content marketers working today. For more information on keynote presentations based on these books, or for book signings, bulk orders, book discussions, or appearances, please contact us. So together lets liveedit a single paragraph right here, right now. She is the chief content officer of marketingprofs, provider of immersive modern marketing training and education. Ann handley is a wall street journal bestselling author, keynote speaker, and. Your goto guide to creating ridiculously good content hardcover september 15, 2014.
Unleash your inner marketing campaign whisperer with the tools to create marketing campaigns that drive results. She is the coauthor of the bestselling book, content rules. View ann handleys profile on linkedin, the worlds largest professional. My new book is the wsj bestseller, everybody writes. Cited in forbes as the most influential woman in social media and recognized by forbeswoman as one of the top 20 women bloggers, ann handley is the chief content officer of marketingprofs, a. Besides being the goddess of marketing and diva book author, where do you spend your time. Ann is the chief content officer of marketingprofs, shes also a bestselling author and a speaker.
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